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Short, step-by-step guides to get the most out of your card.
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Start here
How to create your account
Answer a few questions, sign in with Google and your card is ready to use.
How to get going on day one
Logo, QR code on the counter, first stamp and first notification: the four steps on Today.
How to use the dashboard like an app on your phone
elay is a web app: there's nothing to download from an app store, you pin it to your home screen.
Scan and stamp
How to give a stamp
Scan their card or search for them by name. 5 seconds.
How to undo a stamp
Stamped by mistake? Fix it from the customer's profile in one tap.
How to redeem a reward
When the card is full, one tap hands out the reward and the card starts over.
How to log what a customer spent
Log the amount of their purchase to see how much your loyal customers bring in.
How the daily stamp limit works
A cap on stamps per customer per day, so nobody gets stamped twice by mistake.
What to do if the scanner won't read
Camera permission, Safari on iPhone or search by name: there's always a way.
Your card
How to design your card
Colors, logo, stamp icon and, from Professional, a strip with your own artwork.
How to set up a reward ladder
In-between rewards on the way to the goal, without resetting the card.
Ultimate
How to use a barcode with your scanner
Swap the pass's QR code for a Code 128 that any counter barcode reader can read.
Ultimate
How to stop a program
End stamping by hand or with automatic rules, and give customers time to redeem what they've earned.
How to use the membership pass
A pass with name, tier and “Member since”, with an optional monthly fee. No stamps.
How to have more than one card
Another card for the same business, with its own QR code, customers and design.
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Customers
How a customer joins
They scan your QR code, fill in a short form and save the card to their phone.
How to add questions to the sign-up form
Up to 3 questions of your own, like “How did you hear about us?”, on top of name, email and phone.
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How to add a customer by hand
Add them yourself from the dashboard and send them the link to install their card.
How to find a customer and see their history
Search by name, email or phone and see their stamps, rewards, purchases and visits.
How to export your customers
Download a CSV for Excel with each customer's name, contact info, stamps, rewards and spending.
How to merge duplicate customers
When a sign-up brings one customer's email and another's phone, the dashboard asks if they're the same person.
How to resend the card link
If a customer didn't save their card or lost it, send them their link from the profile.
Notifications
How to send a notification
Write it in 20 seconds and it lands on your customers' phone screens.
How to send a notification to a group
Everyone, no visit in N days, close to a reward, new customers or this month's birthdays.
How to tell if a notification worked
Each notification shows how many customers came back in the next 7 days and how much they spent.
How to turn on the proximity alert
Your card shows up on the iPhone lock screen when the customer walks by your shop.
Automatic
How to greet customers on their birthday
Set it up once: three messages and a gift that doesn't use up stamps.
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How to ask for Google reviews automatically
One invitation per customer, a few hours after their visit, without saying a word at the counter.
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How to get your Google review link
The short link that opens the review window for your business directly.
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What the welcome notification is
When a customer saves their card for the first time, they get an automatic greeting.
Which notifications go out on their own when you stamp
Card full, ladder reward and redemption: customers find out on their phone without you writing anything.
Locations and team
Account and plan
How plans and payment work
Growth, Professional and Ultimate, individual extras, and paying monthly or yearly.
How to change the language
Choose the language your customers see and the one you see in the dashboard. Spanish or English.
How to connect your point of sale
Your register gives the stamp or logs the purchase on its own at checkout, using a token.
Ultimate
AI
For your customers
How to save your card to your phone
Scan the shop's QR code, fill in your details and save it to Apple Wallet or Google Wallet.
What to do if the card won't open
It's almost always fixed by opening the link in Safari or Chrome.
What to do if you got a new phone
Your stamps aren't stored on the phone: save the card again and they're all there.
How to leave a review from your card
The Google link is saved on your card, for whenever you want to leave one.